Client :
PT BMW Indonesia
Job area :
Concept Development, Local Permit, Hospitality, Talent, and Event Execution.
Venue :
Surabaya, Mt.Bromo and Malang.
Project/event highlight:
– Invite 20 National Media (10 automotive Media, 10 Lifestyle Media) & 10 Regional Media (South East Asia region).
– Introduce The All-New BMW X5 to the media.
– Product Presentation.
– Media Drive, from Surabaya – Mt.Bromo – Malang / spotted in 4 different cities.
– The first xDrive Experience in Bromo Savanah.
